“Dealing with It,” Isn’t a Game Plan
In a recent virtual presentation I gave on goal setting and success for 2021, I commented that “Dealing with It” isn’t a game plan. Goal setting and success require determination. Times may be uncertain but that doesn’t mean you shouldn’t set goals.
Who will win in 2021? The person with vision, mindset and grit.
Build Something Powerful
Business journalist John Boitnott recently wrote an article for Entrepreneur magazine entitled “How to Build Your 2021 Business Strategy in the Face of Uncertainty.” Boitnott listed several focal points to consider that not only apply to entrepreneurs, but to anyone in sales or marketing. The three most important points he raised were:
- Focus on what you can do.
- Provide valuable resources for customers.
- (Anticipate) More certainty than uncertainty.
I would like to briefly discuss the items in view of my philosophy of vision, mindset and grit and how they can turn 2021 into the best year of your life.
Focus on What You Can Do
For most of 2020, the world was in some form of lockdown. Business was tough, lay-offs and bankruptcies were everywhere and pessimism was at an all-time high. Despite the doom and gloom, some people did rise up, in fact whole companies rose up, and had incredible years. I’m not dismissing the challenges certain sectors of the economy faced, yet what was it that enabled some businesses able to fight and survive while others gave up and walked away?
It comes down to vision.
Vision focuses on what we can do, right here and right now. In focusing on what can be done to better a situation, rather than wringing our hands and giving up, is empowering. For me personally, vision saved my life.
After an accident took me from being a Division-I athlete to a quadriplegic, I developed the vision to be as strong and mobile as I could be. I progressed further than anyone (except for myself) could have imagined. View 2021 through the lens of vision. While that might sound like a play on words, giving a strong focus, a lens, to your vision is more powerful than you could ever imagine.
Provide Valuable Resources for Customers
Virtually everyone who works, works for a customer. Think about it. What is your plan to provide the best customer service in 2021 that you can for those customers?
It comes down to mindset.
Your 2021 mindset must be to do everything in your power to deliver a level of customer service that far exceeds any experience your customer has ever seen. Customer service wins and keeps customers. Your goal, your mindset, must be to earn a “Five-Star” rating every day. To whatever level you can be there for customers, be there!
(Anticipate) More certainty than uncertainty.
Is this a mistake? Shouldn’t it be the other way around? No! We have seen the worst of it in 2020. The year threw everything it could at us. There are no surprises now. What will it take to develop a successful 2021 game plan?
It comes down to daily grit.
Vision and mindset are necessary, no doubt about it, but in 2021 it will take grit to make the plan work. Are you willing to fight for every victory, every success, every square inch of success?
Getting up from a hospital bed did not happen all at once for me. It was the daily progress, the struggle and the sweat. Grit isn’t pretty, but it’s the glue that holds the plan together. It is grit that will bring you out into the sunlight.
You will get through this, but just don’t deal with it, rise-up and become the winner that you are.
Scott Burrows, Dynamic Goal Setting and Success Motivational Speaker, can be reached through this website or by calling: (520) 548-1169