Category: Mindset

Are You Determined to Know the Truth About Insurance Sales?

 

My career as an insurance and financial services keynote speaker wasn’t something, I fell into one fine day. I learned the insurance and financial services industry from the bottom up. Despite personal and physical hardship and sacrifice, I made it into the Million Dollar Round Table in five years.

Keeping Current

It’s important to me that I keep current with the insurance and financial services industry from a motivational speaker point of view and also for my knowledge base. As I am a virtual as well as in-person speaker, I was interested in a link sent to me by an old associated that was entitled The Truth About Being an Insurance Agent. As it was published recently, I wanted to understand the current thinking.

As my passion is motivating insurance and financial services industry sales people to achieve their best, I was interested in the section in the article “Why do insurance agents fail?”

The authors listed several reasons including: unrealistic expectations due to a lack of renewals; a lack of sales mainly due to a lack of industry knowledge and sales savvy; inadequate lead generation; running a business can be overwhelming and focusing on commissions instead of the needs of the customer. While it is impossible to find fault with the points, they seem to fall short of the actual reasons for the failures.

Mindset, Determination and Grit

My philosophy of insurance and financial services sales is based on three underlying principles: mindset, determination and grit.

As to the issue of unrealistic expectations leading to a lack of sales, if this were the case, no one would go into the profession at first, nor would anyone focus on generating leads. Or, for that matter, who would create an insurance and financial services business or want to make a difference in the lives of their clients?

If a new agent has a realistic mindset about what it takes to create a business, if they are determined to go after business and to generate leads, if they have the daily grit to deliver exceptional customer service and to run an outstanding business, they will succeed.

My philosophy is not based on hollow words. When I entered the insurance and financial services business, I was still undergoing physical therapy following a horrific automobile that left me a quadriplegic.  In my recovery, I developed the mindset to see myself heal, the determination to do whatever I could to improve inch by inch, step by step and most important, to have the grit to get better and be better every day.

It’s Not Beyond Your Ability

Never think that success is reserved for other people, it is right there for you. If you are determined to be successful in the insurance and financial services business you can do it. When I was recovering from my accident, I was surrounded by many terrific people who encouraged and pushed my healing. No one pushed me harder than I pushed myself.

However, there was one type of “visitor” I never allowed in my life: negative people. On your road to success, there will be negativity.

The truth is this: you can be successful. Be determined to be successful and have the grit to build something great for yourself. Let no one tell you otherwise.

 

Book Scott Burrows, Insurance and Financial Services Keynote Speaker today, for your next convention or sales meeting, through this website or by calling (520) 548-1169

 

“Dealing with It,” Isn’t a Game Plan

 

In a recent virtual presentation I gave on goal setting and success for 2021, I commented that “Dealing with It” isn’t a game plan. Goal setting and success require determination. Times may be uncertain but that doesn’t mean you shouldn’t set goals.

Who will win in 2021? The person with vision, mindset and grit.

Build Something Powerful

Business journalist John Boitnott recently wrote an article for Entrepreneur magazine entitled “How to Build Your 2021 Business Strategy in the Face of Uncertainty.” Boitnott listed several focal points to consider that not only apply to entrepreneurs, but to anyone in sales or marketing. The three most important points he raised were:

  1. Focus on what you can do.
  2. Provide valuable resources for customers.
  3. (Anticipate) More certainty than uncertainty.

I would like to briefly discuss the items in view of my philosophy of vision, mindset and grit and how they can turn 2021 into the best year of your life.

Focus on What You Can Do

For most of 2020, the world was in some form of lockdown. Business was tough, lay-offs and bankruptcies were everywhere and pessimism was at an all-time high. Despite the doom and gloom, some people did rise up, in fact whole companies rose up, and had incredible years. I’m not dismissing the challenges certain sectors of the economy faced, yet what was it that enabled some businesses able to fight and survive while others gave up and walked away?

It comes down to vision.

Vision focuses on what we can do, right here and right now. In focusing on what can be done to better a situation, rather than wringing our hands and giving up, is empowering. For me personally, vision saved my life.

After an accident took me from being a Division-I athlete to a quadriplegic, I developed the vision to be as strong and mobile as I could be. I progressed further than anyone (except for myself) could have imagined. View 2021 through the lens of vision. While that might sound like a play on words, giving a strong focus, a lens, to your vision is more powerful than you could ever imagine.

Provide Valuable Resources for Customers

Virtually everyone who works, works for a customer. Think about it. What is your plan to provide the best customer service in 2021 that you can for those customers?

It comes down to mindset.

Your 2021 mindset must be to do everything in your power to deliver a level of customer service that far exceeds any experience your customer has ever seen. Customer service wins and keeps customers. Your goal, your mindset, must be to earn a “Five-Star” rating every day. To whatever level you can be there for customers, be there!

(Anticipate) More certainty than uncertainty.

Is this a mistake? Shouldn’t it be the other way around? No! We have seen the worst of it in 2020. The year threw everything it could at us. There are no surprises now. What will it take to develop a successful 2021 game plan?

It comes down to daily grit.

Vision and mindset are necessary, no doubt about it, but in 2021 it will take grit to make the plan work. Are you willing to fight for every victory, every success, every square inch of success?

Getting up from a hospital bed did not happen all at once for me. It was the daily progress, the struggle and the sweat. Grit isn’t pretty, but it’s the glue that holds the plan together. It is grit that will bring you out into the sunlight.

You will get through this, but just don’t deal with it, rise-up and become the winner that you are.

 

Scott Burrows, Dynamic Goal Setting and Success Motivational Speaker, can be reached through this website or by calling: (520) 548-1169

 

The Most Important Member of Your Sales Team? Hint: It Isn’t You.

 

As a virtual sales team motivational speaker, I know how tough its been in what I call “The Time of COVID.” The good news is that for the most part, business has adapted.

McKinsey & Company, the international management consulting firm, has found that during these times, 96 percent of B2B sales teams have shifted to remote selling, and 65 percent of company decision makers feel remote selling is more efficient for them than ever before. In fact, many companies now prefer remote selling rather than in-person sales calls.

Who Thrives, Who Fails?

Whether remote selling will become a way of life, will go away completely after vaccines and such, or somewhere in the middle, those who make the sale must be determined to succeed. Now, more than ever, sales teams must have a unified vision to be successful. As to my question about the most important member of the virtual sales team? It is no one. There is no single person, it is all of you. In these challenging times, sales teams rise or fall together.

How do we rise to the occasion? I have identified at least five key factors:

  • Coordination – Without constant interaction and communication among the entire team, there can be no success. While all of us who grew up in sales are familiar with the old expression of “There is no ‘I’ in team,” during the time of COVID it has never been more important. Each member of the sales team must be determined to reach out and network with one another.
  • Knowledge is Power – The more teams know, and the more they are trained and given the materials to expand their knowledge, the more successful the team will become. Everyone must go the extra mile to help one another, to find information and features valuable to their product or service to help them make the sale. Team members who withhold information can bring down the entire team. Everyone must embrace the vision of working together,
  • What are our objectives? If we can’t get together on a plan and reaching our pre-determined objectives, then we are walking around in the dark. Accountability is a mindset. Everyone on the team must be accountable during tough times. What are your objectives to ensure success?
  • Make the meeting. The virtual sales team is a “we” proposition where we share, strategize and assist one another. Scheduled meetings must be respected. Unless there is a major virtual presentation taking place where a team member cannot appear, there can be no excuse for missing a team meeting. The meeting is where we build each other up, fight for objectives and stick to the plan.
  • Grit. Nothing will happen unless the sales team has the grit to get it done. Grit is not an on-again, off-again proposition. Grit is “the contract” that says we will have good days and bad, but we will push each other and celebrate one another day-in and day out. Grit is a commitment to excellent.

We are the sales team, and the sales team is us. Virtual or in-person, we will succeed if we have the vision, determination and mindset to succeed.

 

Scott Burrows, Virtual Sales Team Motivational Speaker is available for virtual sales meetings  and events for companies and associations. Contact Scott today through this website or by calling: (520) 548-1169

 

Small Business in America: It’s Gut-Check Time

 

Being a small business resilience speaker and having my own business, I relate on a personal level to one of the tragedies of the COVID-19 pandemic: how it impacted small business across America.

By May 12, 2020, the Washington Post reported that at least 100,000 small businesses had shut their doors.

A small business doesn’t necessarily mean a “Mom and Pop Stationery Store.” The U.S. Small Business Administration defines a small business as having as many as 1,500 employees and $35 million in sales.

When a small business goes out of business, it is a tragedy. A business isn’t a “thing,” it’s people trying to build something for themselves and their families.

It is Time for Small Business to Go Big

In July 2020, the United States Chamber of Commerce conducted a survey entitled “Small Business Corona Virus Impact Poll.” The poll reported that of the small businesses that survived the first wave, “Two-thirds of small businesses (65%) are concerned about having to close again or stay closed if there is a second wave…”

The survey reminds us that after the initial lockdown occurred, 85 percent of small businesses were forced to temporarily close. They don’t know if they can survive a second onslaught.

However, there is optimism in this bleakness. Businesses are taking action to anticipate the second wave: 32 percent are purchasing extra inventory, 29 percent are updating websites and improving social media profiles, and 25 percent are refining and boosting e-commerce.

While I’m pleased that small businesses are taking steps to look ahead, there is much more that can be done. In an Associated Press release, entitled “Ways Small Businesses Can Fight Back Amidst COVID-19 and the Retail Apocalypse,” Nebraska farmer Steve Buchanan had some interesting insights including the implied need for local businesses to have the determination to reach out to local communities and to make an impact.

There is great wisdom in reaching out locally. In fact, Mr. Buchanan now sells his produce almost exclusively online.

When I speak to small business associations, I encourage each organization to develop a mindset that envisions success. Does your small business have a vision that looks beyond the current challenges to overcome the challenges?

While buying extra inventory, updating websites and boosting e-commerce are necessary, they are passive.

An important part of having the mindset to overcome challenges is to be creative, to be willing to be an active participant in finding new ways to get customers “in the door,” and to share that vision with every member of your organization. This is called resilience.

Whether you have a dog grooming business with three employees or 300 grooming businesses with 500 employees, there must be a shared vision. To be truly resilient means that everyone in the organization must be determined to pull together to encourage opinions and to believe in your mission.

My heart aches for those small businesses barely holding their own, but I would feel even worse if the only thing standing between success and failure of a small business in the coming months was a lack of resilience to meet the challenges.

Let’s all be determined to have the daily grit to make the vision work and the resilience to do what we need to do to get through this time together.

 

Scott Burrows, Small Business Resilience Speaker, is available for virtual or in-person sales meetings for associations and organizations. Contact Scott today through this website or by calling: (520) 548-1169

 

The Biggest Healthcare Challenges Are Found in Us

 

It is impossible to say how many times I’ve delivered keynote speeches on Healthcare Challenges when an audience member might ask, “Scott, have you ever seen a greater healthcare challenge than the one we face?” Invariably, they are referring to a specific disease or a set of government regulations.

While I’m as concerned as anyone else about a disease outbreak or a set of government regulations, those issues are transient and they will get solved. What is often the bane of a healthcare system are those who lack vision, the determination to correct problems and the grit to pull together each day, every day.

A Quick Review of Longstanding Challenges

To illustrate the point above, I will review the major healthcare challenges as outlined by three top-notch organizations. Managed Healthcare Executive magazine lists those challenges as: the need for costs and transparency; improving consumer experience; delivery system transformation; data and analysis; consumer data access; and holistic individual health. Healthcare Success lists the challenges as: changing consumer behaviors; HIPAA marketing limitations; underinvestment in the healthcare market; reviews of doctors from online sources; and the overall product. Finally, Becker’s Hospital Review lists: controlling hospital costs; healthcare regulatory challenges; medical and technological advancement challenges; training and education challenges; and ethical challenges.

When comparisons are made with these and many other sources I gathered, what strikes me are the similarities. In fact, each list of challenges can be easily condensed to five or six common items.

Those with vision should anticipate the need for transparency, changing consumer patterns, and training and education. Those who are determined to overcome healthcare challenges will get ahead of healthcare regulatory challenges, HIPAA marketing limitations, and streamlining data and analysis. Healthcare professionals who develop the grit to overcome what is ahead will confront ethical challenges, improving the overall product and improving customer service.

Nothing that Can’t Be Accomplished

When I was recovering from my terrible accident, relatives, friends, teammates and hospital staff routinely visited or offered care. I was grateful for every one of them. However, I quickly learned that their opinions ranged from “Scott, don’t expect too much” to “Scott, you’ll be playing professional football before you know it.”

I realized that opinions, no matter how well meaning, were external to my situation. It was in rehab where I developed my philosophy of vision, determination and grit. I bring up this point as illustration of the larger healthcare challenges our industry faces.

We can all opine at industry meetings about continuing staff training and educational challenges, or how marketing will be increasingly affected by HIPAA issues. But there must be a plan in place whether a large clinic, pharmaceutical company or major teaching hospital. More specifically, the plan must include a vision as to how the challenges will be met, a determined effort to implement every step to overcome those challenges, and the grit to get it done.

I recovered beyond expectations not because I am special, but because I realized to overcome challenges, we must strive to be exceptional. Healthcare’s biggest challenges are in us, but you would be amazed just how good we can be.

 

To book Scott Burrows, Motivational Healthcare Change Management Speaker for your next industry meeting contact us through this website or by calling: (520) 548-1169

 

 

In Sales, Some Things Change; Resilience Doesn’t

 

As a motivational speaker on resilience and grit, I know that of the many qualities a salesperson needs, resilience – and the daily grit to remain resilient – are never mentioned enough. Perhaps it’s because resilience, the skill of being flexible, isn’t thought of as being cool. It is, and in fact, business resilience yields huge benefits.

Get Tough

I’d like to open these thoughts on resilience and grit by quoting Gary Galvin, CEO of Galvin Technologies:

“While salespeople will find success when they lead with empathy, they’ll find greater success when they respond with resilience.”

He is on the money. When I was in the insurance and financial services industry, I qualified for the Million Dollar Round Table through the resilient pursuit of my sales goals. Of course, I was sympathetic to situations involving my clients, but it was far more important to be flexible to their needs, and to put in the effort to immediately respond to questions and changes.

If I was going to be successful as a salesperson, I had no choice but to develop a flexible mindset.

Michael F. Kay, wrote an article for Forbes magazine (11/7/17) entitled: “Resilience Is A Mindset Of Awareness And Practice.” Kay listed several ways in which this mindset can be nurtured. Among the top methods for cultivation of resiliency are increasing our sense of control: you are not powerless when your sales plans change, you can change with it; it is important to maintain perspective in a changing situation; and you must develop a positive self-concept.

I would also add that if you are part of a sales team, associate with those who also have a flexible mindset. It is easy to be surrounded by negative or inflexible people. They cannot help you. The winners on your team will see opportunity even in adversity.

Get Gritty

However, to be resilient also requires the grit to keep going and to see the big picture rather than the immediate problem. Kori Miller, writing for Positive Psychology, presented a wonderful summary of grit as a component of resiliency:

“Grit is about sustained, consistent effort toward a goal even when we struggle, falter, or temporarily fail.

Resilience is our ability to bounce back after we have struggled, faltered, or failed. It is being able to pick ourselves up, dust ourselves off, take a moment or two to collect ourselves, and then get back to the business of pursuing our goal. It involves optimism.”

We cannot be resilient without grit nor can we possess a “gritty mindset” without resilience. As any successful salesperson knows, in real life we may misquote an important benefit, miss an appointment or inadvertently park in the CEO’s parking space. Those things unfortunately happen. It is how we respond to those struggles that count, whether it amounts to making a detailed correction, profusely apologizing (without fabrication) or sending a dozen roses.

In the end, resiliency and grit are about the courage to stand up after you have been knocked down and to keep smiling.

 

To hire Scott Burrows, Inspirational Keynote Speaker on Resilience and Grit for your next industry meeting, connect with his office today through this website or by calling: (520) 548-1169

 

Customer Service Opportunities Win Customers for Life

 

As a motivational customer service speaker, I’ve based keynote speeches on important lessons I first learned in the insurance and financial services industry, and later as a co-owner of an international export company. Customer service means we must always be prepared to go above and beyond the call of duty.

When I was in export sales, my company sold a container-load of a custom-blended fertilizer to a client in Singapore. When the product arrived, it was as hard as concrete, unusable. To save the relationship, we modified the product and shipped them another container load. No one expected us to do it. We lost money at first, but we impressed the client and kept what turned out to be a long-term client relationship.

When it comes to separating yourself from the competition, you must have the vision to see yourself delivering quality customer service and the grit to discipline yourself to customer service excellence.

An Amazing Experience in Dallas

Opportunities to deliver excellent customer service are everywhere. My next keynote speaking engagement may include the following true story.

Not long ago, I was honored to speak at two events at the Grand Old Opry Convention Center in Nashville. Following the second talk, my voice started to crack and it felt as though I was coming down with a chest cold. For a keynote speaker, losing your voice is catastrophic!

I had to catch a plane to Dallas that afternoon to speak at a huge conference the next day. By the time I exited the airport my voice was completely gone (“Oh, great, I’m going to stand-up 1,000 people!”). I used the ride-sharing app and the driver quickly picked me up. I wrote on my iPhone:

“Help! I lost my voice. Can you please take me to an urgent care center near my hotel?”

The hotel was about 30 miles away. It was just the start of an amazing adventure.

As he’s driving, he asked if I was sick. I nodded my head.

“Please sir, let me take care of you. I know what it feels like to get sick in a town where you don’t know anyone.”

He turned off the ride sharing system, so he went “off the grid,” so to speak. He found an urgent care center, then parked, and waited for me. I was diagnosed with a respiratory disorder and given a prescription. He then drove me another five miles to a pharmacy that had groceries. He asked me what I needed in addition to the medicine, then he went around the store and got me snacks plus salt for gargling, honey and tea.

He drove me to my hotel, parked the car, and helped me check in. He took me up to my room and carried my bags. On my iPhone I wrote, “From the bottom of my heart I want to say thank you, for your kindness.”

I carry a $100 bill in my pocket for emergencies. He refused to take it!  I whispered, “I know you did this out of the courtesy of your heart, but I’m in a position to pay. I want to respect you for your time. Please don’t be insult me by refusing. I would feel terrible.”

He finally took it and gave me his personal number. He said if I needed any assistance whatsoever while I was there to please let him know.

He was originally not from this country. He wasn’t rich, but he was determined to give me what he had to give: himself. It is the essence of customer service. We don’t give customers our company mottos, or promotional pens, we give them ourselves.

I will never forget how he made me feel. You’d better believe that if I am ever in a position to help him, I will.

He sold me on himself.

 

Book Scott Burrows, Motivational Customer Service Speaker through this website or by calling: (520) 548-1169

 

 

 

Adversity Builds Character: What You Can Learn From It

It’s not too much of a stretch to say that you’ll find very few people who actually appreciate adversity. Why would anyone want that? No sane person would want problems. And often, people wish for the day they have everything they desire, no wishes left ungranted.

To many, that’s the very definition of heaven: a place of bliss and peacefulness without disease, war and want. So, who in his right mind would want adversity?

Adversity is the opposition to progress — or so it seems.

The idea that adversity actually builds character and a more meaningful life has been around for more than two thousand years. The first inkling of such an idea seemed to have come from the ancient Greeks, specifically the Stoics. We now think of someone as “stoic” if they face adversity with a positive attitude (or at least without complaining).

So yes, adversity can build character. But how does that work? Why do problems present an opportunity to build one’s person, one’s character?

Stoics would say the obstacle is the way. The idea is that in facing an obstacle, one learns important lessons about themselves — about how they approach and solve problems. It’s not such a far-fetched idea if you think of it this way: An obstacle isn’t just a meaningless challenge or an annoyance, but also represents your limits. The obstacle literally refuses for you to pass unless you find a way around it, over it or through it.

The very experience of meeting your obstacle head-on and thinking about where you want to go opens up new avenues of thought, new ideas, new perspectives. The mind is a problem solver. It desires to uncover any question, any challenge and any problem. And from that new set of thoughts come new beliefs about your abilities, about how you treat others and what your responsibility is to them and yourself, and about your purpose.

This belief gives birth to a new resolve about your purpose, your desires and your actions. It all comes together into a conviction that turns into a strength that is visible for everyone around you to see. When you embrace the challenge that adversity places in front of you and do your best to overcome it, you have literally taken on a new character.

If you let it, adversity opens you up to a new life where your thoughts, words and actions bear new fruits you never would have thought possible. That’s how adversity builds character, which, in turn, leads to a new life with bigger and better possibilities.

Take a look at real-life adversities people are facing every day. Real people are facing real problems. How can this adversity lead to character development and a better life?

For one thing, there are no guarantees in life. But as long as you don’t give up on yourself and on others, there’s always a possibility — and opportunities are still there to be had. The realization that you’re not powerless even in a tough situation is incredibly empowering and transformative.

The reality is there are people in the world today who have faced similar adversity to your own, and somehow they overcame them. They might say that there seems to be some luck or fate playing its part. But I would like to think more often than not, we create our own luck or at least set ourselves up to have a “luckier” outcome.

If you open yourself up and let the adversity you’re facing shape your perspective in a positive way, you too can find a path that not only helps you deal with the problem at hand, but actually changes your character for the better.

To contact Scott Burrows, Inspirational Overcoming Adversity Speaker, contact his office today through this website or by calling: (520) 548-1169